Viral Email Marketing 是什么？
发布时间：2014-01-03 10:53:00
| 问题描述 | Viral Email Marketing 是什么？ |
| 专业词汇解释 | Viral Email Marketing 是Viral Email Marketing is marketing by email that occurs seemingly spontaneously when enthusiastic, closely targeted recipients voluntarily forward a marketing message to a friend (see Forward to a Friend (FTAF) and Email Pass Along). Viral Email Marketing aims at motivating the recipients to forward the message, sometimes but not always explicitly. It is the email equivalent of "word of mouth" and at is its most explosive when highly relevant, rich content hits the right audience with the right timing. It is one of those uncommon cases in language where the adjective "viral" actually means something good (or good for email marketers, at the very least)! |
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